1. Overview
ShelfSpace ("we," "us," or "our") is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit shelfspace.online or make a purchase from us.
This policy complies with the Philippines Data Privacy Act of 2012 (Republic Act No. 10173), its Implementing Rules and Regulations (IRR), and aligns with internationally recognized data protection principles including the EU General Data Protection Regulation (GDPR) where applicable.
2. Data We Collect
Information you provide directly:
- Name, email address, and contact number (when placing an order or contacting support)
- Shipping address and billing details
- Payment information (processed securely through our payment processor; we do not store card numbers)
- Messages you send via our contact form
- Email address if you subscribe to our newsletter
Information collected automatically:
- IP address and approximate location (country/region)
- Browser type, device type, and operating system
- Pages visited, time on site, and referring URL
- Cookie identifiers (see Section 5)
- Ad interaction data (clicks on our advertisements)
3. How We Use Your Data
| Purpose | Data Used |
|---|---|
| Processing and fulfilling your orders | Name, address, email, phone, payment info |
| Sending order confirmation and shipping updates | Email address, order details |
| Responding to customer support enquiries | Name, email, message content |
| Sending marketing emails (with your consent) | Email address |
| Improving our website and user experience | Anonymized analytics data |
| Showing relevant advertisements | Cookie data, device/browser info |
| Fraud prevention and security | IP address, transaction data |
| Complying with legal obligations | As required by Philippine law |
4. Legal Basis for Processing
We process your personal data under the following lawful bases:
- Contract performance — processing your orders and delivering products you have purchased.
- Consent — marketing emails and non-essential cookies. You may withdraw consent at any time.
- Legitimate interests — improving our website, preventing fraud, and maintaining security.
- Legal obligation — complying with applicable Philippine laws and regulations.
5. Cookies & Tracking Technologies
We use cookies and similar tracking technologies on our website. For full details on cookie categories and how to manage your preferences, please see our Cookie Policy.
In summary, we use:
- Strictly necessary cookies — essential for the website to function (e.g., shopping cart, session).
- Analytics cookies — to understand how visitors use our site (e.g., Google Analytics).
- Advertising cookies — to measure the effectiveness of our ads on Google and Meta platforms.
You will be asked for consent before any non-essential cookies are placed. You can manage or withdraw your consent at any time using our cookie preference tool.
6. Advertising & Third-Party Platforms
We advertise on Google Ads and Meta Ads (Facebook and Instagram). To measure ad effectiveness and show relevant ads, these platforms may receive certain data through cookies or tracking pixels placed on our website.
- Google Ads: We use Google's conversion tracking and remarketing features. Google may use data in accordance with Google's Privacy Policy.
- Meta Pixel: We may use the Meta (Facebook) Pixel to track conversions and create custom audiences. Meta may use this data per Meta's Data Policy.
We do not send personally identifiable information to these platforms without your consent. You may opt out of personalized advertising through your Google and Facebook account settings.
7. Data Sharing & Third Parties
We do not sell your personal data. We may share data only with:
- Courier and logistics partners — to deliver your orders (name, address, contact number).
- Payment processors — to process transactions securely.
- Email service providers — to send transactional and marketing emails.
- Analytics providers — to analyze website usage (data is aggregated or anonymized where possible).
- Legal authorities — only when required by Philippine law, court order, or to protect our legal rights.
All third-party service providers are required to handle your data securely and only for the purposes we specify.
8. Data Retention
We retain personal data only for as long as necessary:
- Order data: retained for 5 years for tax and legal compliance purposes.
- Customer support communications: retained for 2 years.
- Marketing email subscriptions: retained until you unsubscribe.
- Analytics data: retained for 26 months (Google Analytics default).
After these periods, data is securely deleted or anonymized.
9. Your Rights
Under the Philippines Data Privacy Act (RA 10173) and aligned with GDPR principles, you have the following rights:
- Right to be informed — to know how your data is being processed.
- Right to access — to request a copy of personal data we hold about you.
- Right to rectification — to request correction of inaccurate data.
- Right to erasure — to request deletion of your personal data (subject to legal obligations).
- Right to object — to object to processing for direct marketing purposes.
- Right to data portability — to receive your data in a structured, machine-readable format.
- Right to withdraw consent — at any time, where processing is based on consent.
To exercise any of these rights, email us at hello@shelfspace.online. We will respond within 30 days.
10. Security
We implement appropriate technical and organizational measures to protect your data, including SSL/TLS encryption for all data transmitted to and from our website, access controls limiting who can view personal data, and regular security reviews of our systems and processes.
While we take data security seriously, no method of online transmission is 100% secure. In the event of a data breach that affects your rights, we will notify you and the relevant authorities as required by law.
11. Children's Privacy
Our website is not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe a minor has submitted personal data to us, please contact us immediately and we will delete the information.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting a notice on our website or by email. The "Last Updated" date at the top of this page will reflect any changes. Continued use of our website after updates constitutes your acceptance of the revised policy.
13. Contact Us
If you have questions about this Privacy Policy or want to exercise your data rights, please contact us:
ShelfSpace — Data Privacy Office
Email: hello@shelfspace.online
Address: [Business Address], Philippines
Business Hours: Monday–Saturday, 9:00 AM – 6:00 PM PHT
You also have the right to lodge a complaint with the National Privacy Commission (NPC) of the Philippines at www.privacy.gov.ph.